Canon Marketing Philippines, in partnership with Kanlungan sa Er-Ma Ministry, Inc. (KSEM), a non-profit dedicated to protecting and empowering vulnerable children, recently held a meaningful Kyosei CSR Day in Malate, Manila. KSEM’s mission to serve, protect, and develop children aligns closely with Canon’s Kyosei philosophy, which champions working together for the common good and building brighter communities.


The initiative brought together 70 children from KSEM and 30 Canon employee volunteers for a day of nourishment, creativity, and shared joy. A highlight was the “Draw Your Big Smile” activity, where children expressed their happiest moments through art, guided and encouraged by Canon volunteers.


“At Canon, we believe progress means uplifting lives and creating lasting impact. Partnering with Kanlungan sa Er-Ma allows us to support children in need of special protection by not only providing nourishment, but also sparking joy and hope for brighter futures,” said Anuj Aggarwal, President & CEO of Canon Marketing Philippines.


The event forms part of Canon’s 2025 community initiatives, which include coastal cleanups, tree planting, and youth programs—reflecting Canon’s commitment to Kyosei and its mission of “Delighting You Always.”
About Canon in the Philippines
Canon is a global multibillion-dollar company offering one of the world’s most extensive digital imaging product portfolios – from personal imaging devices to business solutions.
In the most recent U.S. patent rankings, Canon marked its 38th consecutive year among the top five U.S. patent holders and its 19th straight year as the leading Japanese company, underscoring the company’s enduring culture of innovation and technological leadership.
Rooted in its Kyosei philosophy of living and working together for the common good, Canon delivers total imaging solutions that enhance both personal and professional experiences. The brand has been consistently recognized among Interbrand’s Best Global Brands for over two decades, reflecting its strong reputation for reliability, performance, and responsible corporate citizenship.
In the Philippines, Canon Marketing (Philippines), Inc. operates nationwide with a strong network of offices and authorized service centers. The organization has received multiple distinctions, including the Corporate Award and the Gold Bagwis Seal of Excellence for outstanding customer service.
Canon Philippines is committed to sustainability, integrating environmentally responsible practices across its operations and product lifecycle to help build a greener future.
