Fujifilm Philippines has officially released the Fujifilm X-E5, reinforcing the power of the “refined classic” to the country.
Fujifilm Philippines has announced the availability of the Fujifilm X-E5 mirrorless camera, a camera that combines a sophisticated, elegant design with analog controls that inspire the joy and wonder of photography, with an homage to the classic heritage of Fujifilm’s cameras.
Fujifilm also partnered with Las Casas Filipinas de Acuzar Quezon City to showcase the latest Fujifilm X-E5 camera with the backdrop of historical, classical Filipino design.
A classic, yet modern design
The Fujifilm X-E5 has been designed with the photographer in mind, imbued with the classic Fujifilm aesthetic that encourages the joy and passion of photography.
At the heart of the Fujifilm X-E5’s design is a meticulously crafted aluminum top plate that echoes the elegance of classic film cameras while enhancing the camera’s tactile feel and dial operation. An anodized finish adds to the premium aesthetic of the camera, ensuring it looks as refined as possible.
Users will appreciate the newly designed Film Simulation dial, which features a precision-cut indicator window designed to minimize the gap between the dial and body for an exact finish. The dial positions can now be customized with individual Film Simulation and image quality settings, allowing users to store and quickly access their own “film recipes” on the go.
The viewfinder and diopter adjustment are seamlessly integrated into the camera body, while a discreet Bluetooth button—styled to resemble the rewind button on vintage film cameras—sits on the base plate, offering wireless connectivity without disrupting the minimalist aesthetic.
With its blend of retro-inspired design and modern functionality, the Fujifilm X-E5 is set to become a standout choice for street photographers, travel shooters, and content creators who demand both form and function.
Mastering the Joy of Photography
The Fujifilm X-E5 offers photographers a variety of controls that can add life to their images, emphasizing Fujifilm’s belief in the power of emotion through photography.
The camera features a new Classic Display mode that offers a clean, unobstructed viewfinder experience. The X-E5 lets the user stay fully immersed in the moment, capturing images with the camera raised to their eye. The Fujifilm X-E5 also features the Surround View function, making it easier to anticipate and capture moments as they enter the frame.
The Fujifilm X-E5 is the first in the series to feature a powerful five-axis in-body image stabilization (IBIS) system, allowing photographers to handle shots in even the most demanding shooting conditions. The camera also comes with the X-Trans CMOS 5 HR sensor, which delivers exceptional image quality. The camera uses the X-Processor 5, which utilizes deep-learning AI to automatically detect and focus on any subject.
The Fujifilm X-E5 also offers 20 Film Simulation modes that users can apply to their photos, giving them the look of classic analog film harnessed from 90 years of Fujifilm color science.
With the Fujifilm X-E5, both amateur and professional photographers can rediscover the joy of image-making, empowered by a feature-packed, compact, modern yet classic mirrorless camera that has both the look and the function.
The Fujifilm X-E5 will be available starting August 14, 2025 in all Fujifilm Authorized Stores. The camera is priced at PHP 91,990 SRP (Body only) or PHP 104,990 (with XF23mm F2.8 Kit lens).
Fujifilm Philippines is also hosting an exclusive group on Facebook for fans and users of Fujifilm’s X-Rangefinder (XRG) cameras. Learn more by visiting https://www.facebook.com/groups/FFPHXRG/.
To learn more about the Fujifilm X-E5, visit https://www.fujifilm-x.com/en-ph/products/cameras/x-e5/.