SM hosts biggest ARMY Fan Festival, Welcome to BorahaEast!
This June to July, East Metro turns purple as SM Malls in the East invite all ARMYs to join the […]
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Hop into Fun: An Egg-cellent Easter Celebration Awaits at SM Supermalls in the East!
Get ready for a basketful of joy and excitement this Easter Sunday, April 20, 2025, as SM Supermalls in the […]
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SM Supermalls Heats Up Summer with Sports Fun!
Sun’s out, fun’s in! SM Supermalls is turning up the heat with back-to-back festivities that will make this summer season […]
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SM Active Hub Launches in the East
SM Supermalls has officially launched SM Active Hub, its latest initiative aimed at revolutionizing fitness and sports engagement in the […]
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Experience Love in Full Color at SM Supermalls in the East this Valentine’s Day!
This Valentine’s Day, SM Supermalls in the East is the ultimate destination for celebrating love in all its forms. Whether […]
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SMDC, SM Supermalls partner with the National Museum in landmark service donation
The National Museum of the Philippines (NMP) recently received a significant boost with a service donation from SM Development Corporation […]
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Dads Do It All: Must-Have Finds in SM Supermalls for New Millennial Dads in the East
Being a new dad can be equal parts exciting and overwhelming. But fear not, millennial dads of the east! This […]
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SM helps connect talent with opportunity: Trabaho para sa super Pinoy!
In celebration of Philippine Independence Day, SM Supermalls, in collaboration with the Department of Labor and Employment (DOLE) and Public […]
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Jobstreet by SEEK, SM Supermalls, PSAC kick off ‘Trabaho Para sa Bayan: J.O.B.S Commitment Signing’ to conduct hybrid job fairs nationwide
In line with enhancing the country’s labor market, leading online job platform Jobstreet by SEEK, SM Supermalls, and the Private […]
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Celebrate Mom at SM Supermalls
Because SM has special treats in store for every SuperMom out there! Hey SuperFam! Get ready to show some love […]
Read MoreSavor love’s flavors at SM Supermalls in the East this Valentine’s Day
Spread the love and indulge in culinary delights this Valentine’s Day with irresistible sweet treats and special bundles from your […]
Read MoreHave Yourself The #HappiestChristmasAtSM with a New Jingle by Jose Mari Chan
Tis the season to be jolly, and what better way to kickstart the festive spirit than with the iconic Jose […]
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SM Supermalls ushers in the holidays with a Filipino Christmas
SM Supermalls began the first of 84 Christmas Tree lighting ceremonies to usher in the holiday season at SM Aura […]
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Experience super-sized fun at SM’s 65th Anniversary this October
It’s October and it only means one thing at SM-SuperMonth! Suit up for some super-sized deals, treats, and fun as […]
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SM Supermalls Launches 100 Days of Christmas
Surprising shoppers every day till December 25. The countdown to Christmas Day begins on September 16 as SM launches a […]
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SM employees participate in Brigada Eskwela 2023
As the new school year starts in 2023-2024, SM employees from SM Cherry Antipolo, SM City Masinag, SM Center Angono, […]
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Feel the Cyber Thrill this August!
SM Supermalls hosts the biggest gaming activation in 60 malls nationwide. Looking for the best deals on everything tech? Ready […]
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Let your kids shine the brightest at SM Little Stars 2023
SM Supermalls’ search for the next biggest, brightest, and most talented kids in the country is back! On July 6, […]
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SM wins ICSC MAXI Awards 2023
Multi-mall Vaxx Program gets recognized in the global shopping center arena SM Supermalls received a Silver Award at the prestigious […]
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SM Supermalls honors Super Pinoys this June
One of the most important events in Philippine history is the declaration of our independence as a nation. As we […]
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Gift ideas for Mother’s Day that your mom will absolutely love
Still looking for that perfect gift to make mom feel loved, appreciated and incredibly special? Look no further because SM […]
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SM Supermalls and Toy Kingdom invite families in the Philippines to discover “The Wonder of Play”
SM Supermalls and Toy Kingdom launched a play and retail pop-up themed “The Wonder of Play” with four activity zones […]
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SM Supermalls backs DOH’s Chikiting Ligtas vax campaign
Opens 60 mall sites for pediatric vaccines aged 0 to 59 months SM Supermalls, in partnership with the Department of […]
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Every day is Earth Day at SM Supermalls!
Earth Day Celebration at SM Supermalls in Rizal
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Reconnecting over coffee at SM
Comforting words these days often sound like “Tara, Kape!”. SM Supermalls in the East invite shoppers to take a breather […]
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AweSM Bike Ride for a Cause by SM Employees
Biking has proven many benefits to hobbyists and the communities. Recently, SM Supermalls employees who love biking have added more […]
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SM Supermalls partners with MPL-PH for Season 9 playoffs
MANILA, 20 April – Leading shopping mall operator SM Supermalls has joined the Mobile Legends: Bang Bang Professional League – […]
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SM Supermalls awarded special recognition awards; lauded as government’s largest private sector partner for its national vaccination program
SM Supermalls was awarded for its continuous nationwide efforts by the DILG, DOH, DTI, and DICT for their unwavering support […]
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SM Supermalls ‘Beacon of Hope’ Ushers in 2021
As the year 2020 wrapped up a few days ago, SM Supermalls welcome the new year, 2021, with a heart-warming […]
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CREATIVE CHRISTMAS TREE CENTERPIECES BRING JOY TO SM SHOPPERS
It is said that Filipinos began decorating their homes with Christmas trees in the early 1900s, as influenced by our […]
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