{"id":35357,"date":"2022-05-23T20:27:19","date_gmt":"2022-05-23T12:27:19","guid":{"rendered":"http:\/\/www.teampcheng.com\/blog\/?p=35357"},"modified":"2022-05-23T20:27:24","modified_gmt":"2022-05-23T12:27:24","slug":"kumu-and-wattpad-partner-to-adapt-filipino-hit-kiss-master-as-a-fan-driven-streaming-series","status":"publish","type":"post","link":"http:\/\/www.teampcheng.com\/blog\/entertainment\/kumu-and-wattpad-partner-to-adapt-filipino-hit-kiss-master-as-a-fan-driven-streaming-series\/","title":{"rendered":"Kumu and Wattpad Partner to Adapt Filipino Hit Kiss Master as a Fan-Driven Streaming Series"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\"><em>Kiss Master fans will have a chance to guide the 8-part series adaptation of Jamille Fumah\u2019s Wattpad hit<\/em><\/h2>\n\n\n\n<h2 class=\"wp-block-heading\"><em>The branded entertainment partnership follows a series of successful collaborations between Wattpad and Kumu<\/em><\/h2>\n\n\n\n<div class=\"wp-block-jetpack-slideshow aligncenter\" data-autoplay=\"true\" data-delay=\"3\" data-effect=\"slide\"><div class=\"wp-block-jetpack-slideshow_container swiper-container\"><ul class=\"wp-block-jetpack-slideshow_swiper-wrapper swiper-wrapper\"><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-35358\" data-id=\"35358\" src=\"http:\/\/www.teampcheng.com\/blog\/wp-content\/uploads\/2022\/05\/Joao-Constancia-Hugo-3-682x1024.jpg\" srcset=\"http:\/\/www.teampcheng.com\/blog\/wp-content\/uploads\/2022\/05\/Joao-Constancia-Hugo-3-682x1024.jpg 682w, http:\/\/www.teampcheng.com\/blog\/wp-content\/uploads\/2022\/05\/Joao-Constancia-Hugo-3-200x300.jpg 200w, http:\/\/www.teampcheng.com\/blog\/wp-content\/uploads\/2022\/05\/Joao-Constancia-Hugo-3-768x1154.jpg 768w, http:\/\/www.teampcheng.com\/blog\/wp-content\/uploads\/2022\/05\/Joao-Constancia-Hugo-3.jpg 852w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-35359\" data-id=\"35359\" src=\"http:\/\/www.teampcheng.com\/blog\/wp-content\/uploads\/2022\/05\/Kaori-Oinuma-Sussie-6-682x1024.jpg\" srcset=\"http:\/\/www.teampcheng.com\/blog\/wp-content\/uploads\/2022\/05\/Kaori-Oinuma-Sussie-6-682x1024.jpg 682w, http:\/\/www.teampcheng.com\/blog\/wp-content\/uploads\/2022\/05\/Kaori-Oinuma-Sussie-6-200x300.jpg 200w, http:\/\/www.teampcheng.com\/blog\/wp-content\/uploads\/2022\/05\/Kaori-Oinuma-Sussie-6-768x1154.jpg 768w, http:\/\/www.teampcheng.com\/blog\/wp-content\/uploads\/2022\/05\/Kaori-Oinuma-Sussie-6.jpg 852w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-35360\" data-id=\"35360\" src=\"http:\/\/www.teampcheng.com\/blog\/wp-content\/uploads\/2022\/05\/Kyle-Echarri-Arkanghel-2-682x1024.jpg\" srcset=\"http:\/\/www.teampcheng.com\/blog\/wp-content\/uploads\/2022\/05\/Kyle-Echarri-Arkanghel-2-682x1024.jpg 682w, http:\/\/www.teampcheng.com\/blog\/wp-content\/uploads\/2022\/05\/Kyle-Echarri-Arkanghel-2-200x300.jpg 200w, http:\/\/www.teampcheng.com\/blog\/wp-content\/uploads\/2022\/05\/Kyle-Echarri-Arkanghel-2-768x1152.jpg 768w, http:\/\/www.teampcheng.com\/blog\/wp-content\/uploads\/2022\/05\/Kyle-Echarri-Arkanghel-2.jpg 853w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" \/><\/figure><\/li><\/ul><a class=\"wp-block-jetpack-slideshow_button-prev swiper-button-prev swiper-button-white\" role=\"button\"><\/a><a class=\"wp-block-jetpack-slideshow_button-next swiper-button-next swiper-button-white\" role=\"button\"><\/a><a aria-label=\"Pause Slideshow\" class=\"wp-block-jetpack-slideshow_button-pause\" role=\"button\"><\/a><div class=\"wp-block-jetpack-slideshow_pagination swiper-pagination swiper-pagination-white\"><\/div><\/div><\/div>\n\n\n\n<p><strong>MANILA &#8211; MAY 23 &#8211;<\/strong> Kumu and Wattpad are tapping into the power of fandom! <a href=\"http:\/\/www.kumu.ph\">Kumu<\/a>, the leading social entertainment platform in the Philippines, and <a href=\"https:\/\/company.wattpad.com\/\">Wattpad<\/a>, the global entertainment company and leading web novel platform, today announced a partnership to adapt Jamille Fumah\u2019s (<a href=\"https:\/\/www.wattpad.com\/user\/JFstories\">@JFStories<\/a>) Wattpad hit <a href=\"https:\/\/www.wattpad.com\/story\/207158667\">Kiss Master<\/a> as an 8-episode series for multi-platform distribution. What\u2019s even more exciting is that through the power of real-time engagement via Kumu\u2019s interactive livestreams, fans will have the ability to influence the project\u2019s casting, storyline, and more.<\/p>\n\n\n\n<p>With 7.7 million reads (and counting), <a href=\"https:\/\/www.wattpad.com\/story\/207158667\">Kiss Master<\/a> follows young heroine Sussie five years after Arkanghel Wolfgang broke her heart. The playful bad boy, once head over heels for Sussie, has since turned into a cold and arrogant billionaire CEO. Now separated not only by their social status but also personal issues that could separate them for good, their worlds seem even further apart. But when Arkanghel reappears in her life and attempts to mend their broken ties, will Sussie ever be able to forgive her first kiss?<\/p>\n\n\n\n<p>Jamille Fumah (<a href=\"https:\/\/www.wattpad.com\/user\/JFstories\">@JFStories<\/a>) is one Wattpad writer to watch out for, with 1.5 million followers and more than 30 stories published on the platform. Fumah has also published five books with Bliss Books, Wattpad\u2019s joint imprint with Anvil Publishing in the Philippines. Her latest release, <em>When I First Met You<\/em>, was a National Book Store bestseller.&nbsp;<\/p>\n\n\n\n<p>The Philippines is&nbsp; one of Wattpad\u2019s largest markets with six million members and counting. The country is also a home to some of the platform\u2019s most influential authors and fandoms, where writers like Abigail De Silva (<a href=\"https:\/\/www.wattpad.com\/user\/CeCeLib\">@CeCeLib<\/a>), Gwy Saludes (<a href=\"https:\/\/www.wattpad.com\/user\/4reuminct\">@4reuminct<\/a>), Tina Lata (<a href=\"https:\/\/www.wattpad.com\/user\/blue_maiden\">@blue_maiden<\/a>), Maxine Lat Calibuso (<a href=\"https:\/\/www.wattpad.com\/user\/maxinejiji\">@maxinejiji<\/a>) have amassed millions of reads and followers.<\/p>\n\n\n\n<p><strong>Modern Methods for Modern Stories<\/strong><\/p>\n\n\n\n<p>Making this vision a reality is the team behind Black Sheep Productions, known for local cinema hits such as <em>Exes Baggage<\/em>, <em>Alone\/Together<\/em>, <em>Fan Girl<\/em>, and <em>Whether the Weather Is Fine<\/em>. Their work, both mainstream and independent, has audiences enraptured with engaging, relatable stories\u2014made even more so now, with the reader-first, fan-driven nature of the endeavor. \u201cWe believe in Black Sheep\u2019s capacity to adapt this story,\u201d says Angelo Mendez, Kumu\u2019s Chief Content Officer and co-founder of Kumu. \u201cListening primarily to the fans isn\u2019t easy, but it\u2019s what drives Kumu, and we\u2019re confident we can work together to stay true to that principle.\u201d<\/p>\n\n\n\n<p>It seems only appropriate to bring in more local talent for the project; Chad Vidanes leads the way as the director while also working on the hit rom-com series, <em>He\u2019s Into Her<\/em>. Bringing the character of Sussie to life is Kaori Oinuma, whose face may be especially familiar to Kumu users through <em>Love at First Stream<\/em>; Kyle Echarri, who rose to stardom on ABS-CBN\u2019s <em>On the Wings of Love<\/em>, takes on the role of main love interest, Arkanghel. Throwing a wrench in this romance is Hugo, played by Joao Constancia, who has worked with Vidanes before and is known for his role in <em>Four Sisters Before the Wedding<\/em>.<\/p>\n\n\n\n<p><strong>An Enduring Partnership<\/strong><\/p>\n\n\n\n<p>\u201cWe here at Kumu are proud to find capable partners in Wattpad and Black Sheep, both tastemaking powerhouses that value Filipino creativity as we do,\u201d Mendez adds. \u201cOur expanded partnership with Wattpad is the next project in a series of fan-influenced adaptations. We\u2019re excited to work with them to innovate the future of storytelling through this web series, encourage aspiring writers, and give the fans the best, heart-warming experience possible.&#8221;<\/p>\n\n\n\n<p>\u201cLike Wattpad, Kumu has built a massive, passionate, and engaged community,\u201d says Dexter Ong, Managing Director, International, Wattpad WEBTOON Studios. \u201cWorking with Kumu, we\u2019ve already seen incredible engagement in the past year, connecting Wattpad authors with their fandoms on Kumu. Together, we\u2019re creating a new frontier of the Creator Economy, developing new ways for Wattpad\u2019s biggest influencers to monetize their work, and activating built-in fandoms to create on-screen hits.\u201d<\/p>\n\n\n\n<p>The partnership was developed between Wattpad Brand Partnerships and Kumu, along with marketing agency Culture Group supporting strategy and commercial negotiation. This is Wattpad&#8217;s first Philippines-based Branded Entertainment project, after launching the <a href=\"https:\/\/company.wattpad.com\/blog\/wattpad-brand-partnerships-launches-wattpad-brand-originals-a-new-branded-entertainment-offering#:~:text=Wattpad%20Brand%20Originals%20are%20the,favourite%20Wattpad%20stories%20to%20screens.%E2%80%9D\">new offering in 2021<\/a>. Wattpad WEBTOON Studios will produce the new series alongside Kumu.<\/p>\n\n\n\n<p>The collaboration follows a number of successful campaigns from Wattpad and Kumu in 2021, designed to bring Wattpad\u2019s Filipino fandom closer to the authors and stories they love. In 2021, the companies launched exclusive Wattpad livestreams from the official <a href=\"https:\/\/app.kumu.ph\/WattpadPH\">@WattpadPH <\/a>account on Kumu. The weekly Friday \u201cWrite With Me\u201d livestream series brought together fans and aspiring writers to discuss all things storytelling. The successful livestream series generated more than 200k views on Kumu, and was followed by the very first Wattpad Fan Fest in October. The multi-day virtual event gave fans, readers, and authors a chance to celebrate the Filipino Wattpad Community, complete with writing tips and tricks, appearances from Wattpad authors, and information about writer programs at Wattpad. Fifty local Filipino Wattpad influencers have taken part in the partnership to date.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kiss Master fans will have a chance to guide the 8-part series adaptation of Jamille Fumah\u2019s Wattpad hit The branded [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":35360,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4],"tags":[7441,4964],"class_list":["post-35357","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment","tag-kiss-master","tag-kumu"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ 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