{"id":47508,"date":"2023-12-19T15:43:48","date_gmt":"2023-12-19T07:43:48","guid":{"rendered":"http:\/\/www.teampcheng.com\/blog\/?p=47508"},"modified":"2023-12-19T15:43:51","modified_gmt":"2023-12-19T07:43:51","slug":"globe-smac-renew-partnership-vs-involuntary-hunger-via-hapag-movement","status":"publish","type":"post","link":"http:\/\/www.teampcheng.com\/blog\/lifestyle\/globe-smac-renew-partnership-vs-involuntary-hunger-via-hapag-movement\/","title":{"rendered":"Globe, SMAC renew partnership vs involuntary hunger via Hapag Movement"},"content":{"rendered":"
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Leading digital solutions platform Globe and SMAC, the customer loyalty program of SM Retail Inc., have renewed their partnership to raise funds for the Hapag Movement, an initiative that aims to help Filipino families battling involuntary hunger.<\/p>\n\n\n\n

<\/a>Globe and SMAC are holding a second run of the fund-raising campaign, inspired by last year\u2019s success that led to PHP5.5 million in funds raised for the movement, with the support of SM brands and retail affiliates, and millions of SMAC members. <\/p>\n\n\n\n

<\/a>From December 15, 2023, to January 31, 2024, each SMAC kit bought at SM Stores will turn into a meaningful contribution to the movement, with PHP50.00 from every sale going to the Hapag Movement and the SM Foundation. SMAC\u2019s participating brands will also donate on behalf of members when they shop at their stores during the campaign period.<\/p>\n\n\n\n

<\/a>These brands have joined forces with SMAC to support the cause and make the program a much bigger success this year. Participating brands include:<\/p>\n\n\n\n

<\/a>\u25cf       SM Fashion at the SM Store<\/p>\n\n\n\n

<\/a>\u25cf       Levi\u2019s<\/p>\n\n\n\n

<\/a>\u25cf       Forever 21<\/p>\n\n\n\n

<\/a>\u25cf       Ecco<\/p>\n\n\n\n

<\/a>\u25cf       Simply Shoes<\/p>\n\n\n\n

<\/a>\u25cf       The Body Shop<\/p>\n\n\n\n

<\/a>\u25cf       SM Beauty<\/p>\n\n\n\n

<\/a>\u25cf       Our Home<\/p>\n\n\n\n

<\/a>\u25cf       Crate & Barrel<\/p>\n\n\n\n

<\/a>\u25cf       Kultura<\/p>\n\n\n\n

<\/a>\u25cf       SM Appliance Center<\/p>\n\n\n\n

<\/a>\u25cf       Surplus<\/p>\n\n\n\n

<\/a>\u25cf       Sports Central<\/p>\n\n\n\n

<\/a>Reflecting on the partnership’s journey, Yoly Crisanto, Chief Sustainability and Corporate Communications Officer at Globe said: \u201cThe Hapag Movement is about creating lasting change. Our partnership with SMAC shows how collaboration and shared values can create a powerful force for good. As we enter our second year, we remain dedicated to harnessing the power of technology and community to make a tangible difference in the lives of those we serve.\u201d<\/p>\n\n\n\n

<\/a>Over the past year, Globe and SMAC have synergized their resources and networks to significantly impact people\u2019s lives. In the first year of their partnership.<\/p>\n\n\n\n

<\/a>The support not only provided immediate relief to affected families but also fostered a sense of solidarity and purpose during the festive season. It also funded Supplementary feeding and livelihood initiatives carried out by Hapag Movement implementing partners Ayala Foundation Inc, Tzu Chi Foundation, and World Vision.<\/p>\n\n\n\n

<\/a>\u201cWe have been moved and inspired into action by the Hapag Movement as it fights a major issue in the country today. We believe and have seen the malasakit <\/em>of our brands and members basing off the results from last year\u2019s campaign, where we raised PHP5.5M through our member purchases. Not only did we help make Christmas get brighter last year, it also became much more meaningful. This is what inspired us to do another round of the Hapag Movement campaign this year,\u201d said Jay Beltran, Head of Sales and Marketing, Digital Advantage Corporation (DAC), which operates SMAC.<\/p>\n\n\n\n

<\/a>With their partnership renewed, Globe and SMAC are committed to expanding the reach and deepening the impact of the Hapag Movement.<\/p>\n\n\n\n

<\/a>Nearly 1 in 10 Filipino families experienced involuntary hunger at least once in the past three months, according to the Q3 2023 Social Weather Stations Survey conducted from September 28 to October 1. To help address the problem, Globe and SMAC invite individuals and organizations to join this noble cause.<\/p>\n\n\n\n

<\/a>Aside from SMAC points, contributions to the Hapag Movement can also be made through various channels, including GCash, credit card donations, and Rewards points via the GlobeOne app.<\/p>\n\n\n\n

<\/a>Know more about the campaign via https:\/\/digiweb.smac.ph\/perks\/ibalik-ang-sarap-ng-pasko<\/a>. To learn more about the Hapag Movement, visit https:\/\/www.globe.com.ph\/globeofgood<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Leading digital solutions platform Globe and SMAC, the customer loyalty program of SM Retail Inc., have renewed their partnership to […]<\/p>\n","protected":false},"author":1,"featured_media":47509,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[2730],"tags":[2862,8778,8398],"class_list":["post-47508","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lifestyle","tag-globe","tag-hapag-movement","tag-smac"],"yoast_head":"\nGlobe, SMAC renew partnership vs involuntary hunger via Hapag Movement - Team PCheng<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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