{"id":61578,"date":"2025-05-08T13:21:09","date_gmt":"2025-05-08T05:21:09","guid":{"rendered":"http:\/\/www.teampcheng.com\/blog\/?p=61578"},"modified":"2025-05-08T13:21:13","modified_gmt":"2025-05-08T05:21:13","slug":"bpi-moonton-launch-pioneering-partnership-for-mobile-legends-bang-bang-professional-league-philippines","status":"publish","type":"post","link":"http:\/\/www.teampcheng.com\/blog\/lifestyle\/bpi-moonton-launch-pioneering-partnership-for-mobile-legends-bang-bang-professional-league-philippines\/","title":{"rendered":"BPI, MOONTON launch pioneering partnership for Mobile Legends: Bang Bang Professional League Philippines"},"content":{"rendered":"\n
\"\"<\/a><\/figure>\n\n\n\n

In a groundbreaking initiative, the Bank of the Philippine Islands (BPI) has partnered with international game developer and publisher MOONTON Games to become the official banking partner of Mobile Legends: Bang Bang (MLBB) Professional League (MPL) Philippines, the country’s longest-running and most-watched esports league.<\/p>\n\n\n\n

As esports continues to gain global recognition as a professional and competitive industry, with millions of fans, athletes, and established leagues, this collaboration marks the first-ever partnership between an esports league and a banking institution to revolutionize the banking experience of gamers and strengthen the Bank\u2019s presence among tech-savvy and mobile-first customers, making banking more accessible for gamers while reinforcing BPI\u2019s commitment to digital innovation.<\/p>\n\n\n\n

The Bank mounted offline and online activities for the community in the MPL Philippines Arena to introduce Digital Deposit Accounts, Insurance, Investments, and Loans\u2014all tailored to support the fast-paced, mobile-first lifestyles of tech-savvy consumers. Through its partnership with MPL PH, BPI is seeking to empower the gaming community, enabling them with reliable, convenient, and innovative banking solutions to support them on their road to financial wellness.<\/p>\n\n\n\n

\"\"<\/a>
BPI and MOONTON Games are teaming up for a first-of-its-kind partnership through MPL Philippines\u2014bringing together the worlds of finance and gaming.<\/em><\/figcaption><\/figure>\n\n\n\n

\u201cBPI is proud to be at the forefront of this transformation, providing banking solutions that meet the unique demands of this fast-paced, digital-first world. But the impact goes beyond offering products; BPI is deeply committed to building long-term financial security for professional esports players and coaches by equipping them with the tools and knowledge to manage their finances well beyond their gaming careers,\u201d said Ma. Cristina \u201cGinbee\u201d Go, BPI\u2019s Head of Consumer Banking.<\/p>\n\n\n\n

Lee Viloria, Head of PH Business Development and Partnerships at MOONTON Games, said, “We are delighted to welcome BPI into MPL Philippines, the country’s most-watched esports league. This landmark partnership cements the first-ever collaboration of an esports league with a universal bank in the Philippines and is aligned with our mission to further expand the esports ecosystem through collaborations with brands that share the same vision with us.”<\/p>\n\n\n\n

“This historic partnership benefits our fans with BPI’s programs curated for the MLBB esports and gaming community. We are one with BPI in showing our young fans available platforms and programs to develop healthy and lifelong financial habits, especially at a young age. We are thrilled to have MPL Philippines as BPI’s partner in pushing for financial inclusion among our community,” added Matthew Chan, PH Head of Esports at MOONTON Games.<\/p>\n\n\n\n

\n
\"\"<\/a><\/figure>\n\n\n\n
\"\"<\/a><\/figure>\n
Attendees of MPL Philippines Season 15 participate in the activities led by BPI.<\/em><\/figcaption><\/figure>\n\n\n\n

With over 110 million monthly active users, Mobile Legends: Bang Bang (MLBB) stands as one of the country\u2019s most beloved mobile games\u2014especially among young Filipino gamers aged 18 to 34. Its accessibility, social appeal, and thriving esports scene fuel its widespread popularity. Notably, 74.26% of players make in-game purchases, often spending on MLBB Diamonds\u2014the game\u2019s virtual currency\u2014to enhance their gameplay experience and personalize their avatars. This strategic collaboration presents BPI with a unique opportunity to connect with a dynamic and financially engaged community.<\/p>\n\n\n\n

By embedding the brand within Mobile Legends: Bang Bang, BPI aims to sign up hundreds of thousands of new customers for its #MySaveUp and #SaveUp accounts\u2014encouraging in-game funding and top-ups that translate into real-world deposits.<\/p>\n\n\n\n

Through the partnership with MOONTON Games, BPI underscores its ongoing mission to bring financial services to a new generation of customers who expect convenience, innovation, and relevance in every aspect of their lives. By supporting the rapidly growing gaming community, BPI is helping cultivate long-term financial security for gamers and esports professionals, empowering them to thrive both in and beyond the game. As one of the Philippines\u2019 leading financial institutions, BPI continues to set the standard for digital banking, combining cutting-edge technology with a strong customer-first philosophy that puts the needs of Filipinos at the core of everything it does.<\/p>\n","protected":false},"excerpt":{"rendered":"

In a groundbreaking initiative, the Bank of the Philippine Islands (BPI) has partnered with international game developer and publisher MOONTON […]<\/p>\n","protected":false},"author":1,"featured_media":61582,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[2730],"tags":[7496,15040,15039],"class_list":["post-61578","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lifestyle","tag-bpi","tag-mobile-legends-bang-bang-professional-league-philippines","tag-moonton"],"yoast_head":"\nBPI, MOONTON launch pioneering partnership for Mobile Legends: Bang Bang Professional League Philippines - Team PCheng<\/title>\n<meta name=\"robots\" content=\"index, follow, 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