{"id":68396,"date":"2025-12-19T14:34:25","date_gmt":"2025-12-19T06:34:25","guid":{"rendered":"http:\/\/www.teampcheng.com\/blog\/?p=68396"},"modified":"2025-12-19T14:34:32","modified_gmt":"2025-12-19T06:34:32","slug":"abi-marquez-represents-the-philippines-at-the-1-billion-followers-summit-in-dubai","status":"publish","type":"post","link":"http:\/\/www.teampcheng.com\/blog\/lifestyle\/abi-marquez-represents-the-philippines-at-the-1-billion-followers-summit-in-dubai\/","title":{"rendered":"Abi Marquez Represents the Philippines at the 1 Billion Followers Summit in Dubai"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/www.teampcheng.com\/blog\/wp-content\/uploads\/2025\/12\/Some-creators-do-brand-deals.-The-great-ones-turn-them-into-content-people-want-to-watch.-In-thi.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" data-attachment-id=\"68397\" data-permalink=\"http:\/\/www.teampcheng.com\/blog\/lifestyle\/abi-marquez-represents-the-philippines-at-the-1-billion-followers-summit-in-dubai\/attachment\/some-creators-do-brand-deals-the-great-ones-turn-them-into-content-people-want-to-watch-in-thi\/#main\" data-orig-file=\"http:\/\/www.teampcheng.com\/blog\/wp-content\/uploads\/2025\/12\/Some-creators-do-brand-deals.-The-great-ones-turn-them-into-content-people-want-to-watch.-In-thi.jpg\" data-orig-size=\"960,1280\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Some creators do brand deals. The great ones turn them into content people want to watch. In thi\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"http:\/\/www.teampcheng.com\/blog\/wp-content\/uploads\/2025\/12\/Some-creators-do-brand-deals.-The-great-ones-turn-them-into-content-people-want-to-watch.-In-thi-225x300.jpg\" data-large-file=\"http:\/\/www.teampcheng.com\/blog\/wp-content\/uploads\/2025\/12\/Some-creators-do-brand-deals.-The-great-ones-turn-them-into-content-people-want-to-watch.-In-thi-768x1024.jpg\" src=\"http:\/\/www.teampcheng.com\/blog\/wp-content\/uploads\/2025\/12\/Some-creators-do-brand-deals.-The-great-ones-turn-them-into-content-people-want-to-watch.-In-thi-768x1024.jpg\" alt=\"\" class=\"wp-image-68397\" srcset=\"http:\/\/www.teampcheng.com\/blog\/wp-content\/uploads\/2025\/12\/Some-creators-do-brand-deals.-The-great-ones-turn-them-into-content-people-want-to-watch.-In-thi-768x1024.jpg 768w, http:\/\/www.teampcheng.com\/blog\/wp-content\/uploads\/2025\/12\/Some-creators-do-brand-deals.-The-great-ones-turn-them-into-content-people-want-to-watch.-In-thi-225x300.jpg 225w, http:\/\/www.teampcheng.com\/blog\/wp-content\/uploads\/2025\/12\/Some-creators-do-brand-deals.-The-great-ones-turn-them-into-content-people-want-to-watch.-In-thi.jpg 960w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/a><\/figure>\n\n\n\n<p><strong>Dubai, UAE<\/strong> \u2014 Filipino creator and digital entrepreneur <strong>Abi Marquez<\/strong> is set to participate in a panel session at the <strong>1 Billion Followers Summit<\/strong>, happening <strong>January 9-11 in Dubai<\/strong>, marking another milestone for Filipino representation at one of the world\u2019s most influential gatherings for creators, digital leaders, and global cultural figures.<\/p>\n\n\n\n<p>The panel will focus on how creators transform brand partnerships into <strong>content audiences genuinely want to watch<\/strong>. Panelists will share insights on turning products into story moments, integrating brand deals seamlessly into content, and scaling partnerships \u2014 from early collaborations to <strong>multi-six-figure and seven-figure deals<\/strong>.<\/p>\n\n\n\n<p>Widely known as the \u201cLumpia Queen,\u201d Abi has built a global following of over 10 million by championing Filipino food and culture through modern, highly engaging digital storytelling. Represented by NYMA Talent Management, her work has shown how culturally rooted content from the Philippines can resonate far beyond local audiences, reaching viewers across Asia, the Middle East, Europe, and North America.<\/p>\n\n\n\n<p>Abi\u2019s achievements as a creator have earned her international recognition. She is a <strong>Forbes 30 Under 30 honouree<\/strong>, a <strong>Webby Award winner<\/strong>, a <strong>James Beard Media Awards nominee<\/strong>, and a recipient of <strong>WIBA\u2019s Food Creator of the Year<\/strong>. She has also been named to <strong>Tatler Asia\u2019s Gen.T list<\/strong>, recognizing young leaders from Asia shaping culture, media, and business on a global scale.<\/p>\n\n\n\n<p>At the summit, Abi will be part of a global lineup that includes <strong>Pia Jauncey \u2014 Miss Universe 2015, actress, model, and humanitarian<\/strong> \u2014 underscoring a strong Filipino presence at the event and highlighting how Filipinos continue to make an impact across diverse global platforms, from digital media to advocacy and culture.<\/p>\n\n\n\n<p>Abi\u2019s participation reflects the growing influence of Filipino creators in international conversations around the <strong>creator economy, digital entrepreneurship, and sustainable monetization<\/strong>. It also reinforces how Filipino stories \u2014 when told with authenticity and creativity \u2014 can compete and thrive on the world stage.<\/p>\n\n\n\n<p>\u201cBeing part of a global summit like this is a reminder that Filipino creativity truly belongs everywhere,\u201d Abi shares. \u201cI\u2019m proud to represent the Philippines and to show how our stories, especially through food, can connect people across cultures.\u201d<\/p>\n\n\n\n<p>The <strong>1 Billion Followers Summit<\/strong> brings together creators, platforms, and industry leaders shaping the future of digital media. Abi Marquez\u2019s inclusion highlights not only her personal journey, but the broader rise of Filipino talent gaining recognition and respect in global creator-economy spaces.<\/p>\n\n\n\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-4b2eccd6 wp-block-group-is-layout-flex\">\n<p><strong>FOLLOW ABI MARQUEZ AND HER FOOD ADVENTURES ON:<\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/www.facebook.com\/abigailfmarquez\">FACEBOOK<\/a> | <a href=\"https:\/\/www.instagram.com\/abigailfmarquez\/\">INSTAGRAM<\/a> | <a href=\"https:\/\/www.tiktok.com\/@abigailfmarquez?lang=en\">TIKTOK<\/a> | <a href=\"https:\/\/www.youtube.com\/@lumpiaqueen\">YOUTUBE<\/a> |&nbsp; <a href=\"https:\/\/x.com\/lumpiakween?lang=en\">X<\/a>&nbsp;<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-4b2eccd6 wp-block-group-is-layout-flex\">\n<p><strong>FOR MORE INFORMATION ON ABI MARQUEZ, PLEASE CONTACT:<\/strong><\/p>\n\n\n\n<p>Karen Tumbali | <a href=\"mailto:karen.tumbali@nyma.ph\">karen.tumbali@nyma.ph<\/a>&nbsp;<\/p>\n<\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dubai, UAE \u2014 Filipino creator and digital entrepreneur Abi Marquez is set to participate in a panel session at the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":68397,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[2730],"tags":[12097],"class_list":["post-68396","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lifestyle","tag-abi-marquez"],"yoast_head":"<!-- This site is optimized with the 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