{"id":68512,"date":"2025-12-24T21:14:54","date_gmt":"2025-12-24T13:14:54","guid":{"rendered":"http:\/\/www.teampcheng.com\/blog\/?p=68512"},"modified":"2025-12-24T21:14:59","modified_gmt":"2025-12-24T13:14:59","slug":"ajinomoto-group-promotes-well-being-across-asean-announces-official-gold-sponsorship-of-the-sea-games-and-asean-para-games-in-2025","status":"publish","type":"post","link":"http:\/\/www.teampcheng.com\/blog\/lifestyle\/ajinomoto-group-promotes-well-being-across-asean-announces-official-gold-sponsorship-of-the-sea-games-and-asean-para-games-in-2025\/","title":{"rendered":"Ajinomoto Group Promotes Well-Being Across ASEAN, Announces Official Gold Sponsorship of the SEA Games and ASEAN Para Games in 2025"},"content":{"rendered":"\n
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Ajinomoto Group,\u00a0a well-being leader in Southeast Asia for over 50 years, today announced its official\u00a0Gold Sponsorship of the 33rd<\/sup>\u00a0SEA Games and the 13th<\/sup>\u00a0ASEAN Para Games, both of which Thailand will host later this year. This collaboration builds on the success of the regional\u00a0ASEAN Victory Project\u00ae,\u00a0already active in several ASEAN countries. Through this initiative, Ajinomoto delivers nutrition support powered by\u00a0\u2018AminoScience\u2019\u00a0to enhance athletic performance while honoring local food cultures to promote health and well-being.<\/p>\n\n\n\n

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Dr. Gongsak Yodmani, Governor of Sports Authority of Thailand and Board Member and Assistant General Secretary of the 33rd SEA Games 2025 and the 13th Asian Para Games 2025 Organizing Committee stated, \u201cThis year\u2019s SEA Games and ASEAN Para Games are held under the slogan and concept \u2018Ever Forward, Create Pride Together,\u2019 which reflects our commitment to continuously moving forward together with unity and cooperation, aiming for collective progress as one ASEAN region. I am deeply honored to be part of this important collaboration with Ajinomoto Group, a leading global food company that understands the critical role nutrition plays in athletic performance. This reflects our shared vision to advance sports nutrition and well-being throughout the ASEAN region. Nutrition is a key factor in unlocking an athlete\u2019s full potential and achieving success on the global stage. This collaboration marks a significant regional milestone that enhances athletic performance, promotes balancednutrition, preserves cultural traditions, and contributes to the overall economy. It also improves quality of life and inspires the ASEAN community to prioritize health.\u201d

<\/strong> Mr. Ichiro Sakakura, President of Ajinomoto SEA Regional Headquarters Co., Ltd. and President of Ajinomoto Co., (Thailand) Ltd. added, \u201cAjinomoto Group has a long-standing legacy and deep commitment to supporting ASEAN. We are proud to serve as the Gold Sponsor of the 33rd<\/sup> SEA Games and 13th<\/sup> ASEAN Para Games. These events are more than just sporting spectacles, they are profound symbols of the passion, dedication, and unity that defines the people of this region. Our support includes providing nutritional assistance to sports associations, athletes, and sports academies in several countries under the ASEAN Victory<\/p>\n\n\n\n

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\u201cAs a pioneer in amino acid research, we leverage our proprietary \u2018AminoScience\u2019 to deliver on our promise of \u2018Eat Well, Live Well.\u2019 through a wide array of products and solutions that improve lives. We have applied over 20 years of ongoing expertise in the sports sector across our Southeast Asian subsidiaries. Now in its eighth year, the ASEAN Victory Project\u00ae empowers athletes to achieve their peak performance. This initiative includes nutritional support for national sports associations, athletes, and sports academies. In addition to amino acid-based products such as \u2018aminoVITAL\u00ae,\u2019 we also provide comprehensive nutritional guidance and promote our Winning Meals Kachimeshi\u00ae program, which integrates seamlessly with ASEAN\u2019s diverse culinary cultures.\u201d<\/p>\n\n\n\n

In Thailand, the Winning Meals Kachimeshi\u00ae program has been adapted in collaboration with the Sports Authority of Thailand we support the renovation of the Ajinomoto Victory Canteen, a dining and activity space for Thai national athletes. The initiative combines nutrition education with well-being support to help athletes reach their full potential.<\/p>\n\n\n\n

Aligned with this spirit, the SEA Games and ASEAN Para Games not only encourage healthy lifestyles among youth but also promote unity and friendship across ASEAN.<\/p>\n\n\n\n

Through the power of sport and science-based nutrition, Ajinomoto Group is proud to help bring the vision of \u2018Eat Well, Live Well.\u2019 to life throughout the region.<\/p>\n\n\n\n

The Winning Meals Kachimeshi\u00ae program supports athletes during intensive training and competitions by providing nutritionally balanced, delicious meals. It incorporates products such as AJI-NO-MOTO\u00ae, RosDee\u00ae, Takumi Aji\u00ae, and YumYum\u00ae to create menus that are thoughtfully adapted to the diverse culinary cultures of ASEAN.<\/p>\n","protected":false},"excerpt":{"rendered":"

Ajinomoto Group,\u00a0a well-being leader in Southeast Asia for over 50 years, today announced its official\u00a0Gold Sponsorship of the 33rd\u00a0SEA Games […]<\/p>\n","protected":false},"author":1,"featured_media":68516,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[2730],"tags":[16630,16631],"class_list":["post-68512","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lifestyle","tag-aji-no-moto-2","tag-asean"],"yoast_head":"\nAjinomoto Group Promotes Well-Being Across ASEAN, Announces Official Gold Sponsorship of the SEA Games and ASEAN Para Games in 2025 - Team PCheng<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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