CRUNCHYROLL PRESENTS: ANI-MAY – A GLOBAL CELEBRATION OF ANIME ACROSS DIGITAL, RETAIL, EVENTS, GAMING, AND MORE

Fans Worldwide Are Invited to Jump Into Anime All Month Long — Including an Early Kickoff with Chainsaw Man – The Movie: Reze Arc Streaming April 30 — with Exclusive Deals, Gaming Rewards, and Celebrity Playlists

ALL CRUNCHYROLL ACTIVATIONS DETAILED HERE

THE CRUNCHY CUT

  • Ani-May is Crunchyroll’s month-long global celebration of anime — bringing fans together across streaming, gaming, retail, and real-world experiences to watch, play, shop, and live anime.
  • Get More Bang (for Your Buck!) During Ani-May
    Limited time offer on discounted Fan & Mega Fan membership – Crunchyroll Game Vault included! – for new & returning members.
  • Anime, Wherever You Are
    The Crunchyroll Anime Awards on TikTok featuring The Weeknd, Rashmika Mandanna, Winston Duke, RZA, and more, creator streams, and fan-driven content — anime shows up all over the internet all month long.
  • Watch Ani-May with Friends

Ani-May starts early with Chainsaw Man – The Movie: Reze Arc streaming April 30 only on Crunchyroll.

  • Fuel Your Ani-May Adventure
    Forza Horizon 6, the latest entry in the award‑winning open‑world racing franchise, launches May 19 on Xbox, with early access beginning May 15 for Premium Edition players, and is offering exclusive in‑game rewards for Crunchyroll subscribers available only during Ani‑May. In a first‑ever partnership with the Forza Horizon franchise, all current Crunchyroll members, and those who sign up during Ani‑May, will receive a Car Voucher allowing them to exchange it for any car available at the Autoshow to help them build their dream garage. Japan Awaits!
  • Introducing Ani-May Ambassadors

REI AMIBig SeanNoah Lyles, and more to be announced, bring Ani-May to life through cosplay, curated Spotify playlists, and behind-the-scenes anime moments.

  • Party-Plan On Ani-May Central

Visit Ani-May Central to explore everything happening worldwide and jump into the celebration wherever you are.

  • AFA Thailand 2026 – 30 to 31 May

Crunchyroll will be present at Anime Festival Asia Thailand 2026, where Thai fans can experience the action up close and meet the Japanese voice of Denji through exclusive appearances including a special guest panel and meet-and-greet.

  • Ani-May Challenge: Live the Anime, One Week at a Time

A week-long KOL-led journey where creators take on anime-inspired challenges, share real-time progress, and wrap it up with a fun, engaging recap before passing it on.

Manila, Philippines (April 27, 2026) – It’s an anime party — and everyone is invited! Crunchyroll, the global brand serving anime fandom, today announced its biggest Ani-May yet—a month-long, worldwide celebration filled with experiences across screens, games, and real-world moments, giving fans everywhere more ways to come together, celebrate, and show all the ways they love and live anime. Highlights across Southeast Asia include on-ground fan experiences at Anime Festival Asia Thailand 2026, where fans can meet the Japanese voice of Denji from Chainsaw Man, alongside digital-first activations like the Ani-May Challenge on TikTok and Instagram, where creators take on anime-inspired challenges and invite fans to join in.

This year, Ani-May goes beyond watching. It’s about living anime — transforming May into an inescapable cultural moment where fans everywhere can discover new series, unlock rewards, and connect with the community like never before. Expect moments across fan-favorite franchises including JUJUTSU KAISENMy Hero AcademiaBlack CloverSolo Leveling, and Frieren: Beyond Journey’s End.

“Anime is something we celebrate every day, but Ani-May is our chance to deepen that connection with fans even further. It’s a moment to come together, revisit old favorites, discover something new, and shop, play, and watch in ways that feel meaningful,” said Gita Rebbapragada, Chief Operating Officer, Crunchyroll. “Throughout the month, we’re creating new ways to engage and celebrate as a community, all leading up to the Anime Awards, where we honor the creators behind the stories that inspire audiences around the world.”

“It’s been incredible to see how many partners around the world are leaning into Ani-May and wanting to celebrate anime alongside us,” said Scott Donaton, SVP, Global Brand and Community, Crunchyroll. “They recognize anime as a powerful cultural connector, and together we’re creating moments that bring fans and communities closer across every touchpoint.”

Kicking off the celebration, Chainsaw Man – The Movie: Reze Arc streams exclusively on Crunchyroll beginning April 30. Ahead of the celebration, fans can also tune into a special Ani-May Instagram livestream, where host Tim Lyu and guest actor Adam McArthur (JUJUTSU KAISEN) give fans a first look at everything the month has in store.

And for the first time ever, Ani-May introduces a lineup of ambassadors — including REI AMI, Big Sean, Noah Lyles, and more — joining Crunchyroll’s beloved character Hime to bring the celebration to life through cosplay, curated Spotify playlists, dubbing moments, and exclusive anime-inspired content.

That’s just the beginning. Around the world, fans can experience Ani-May through local activations—and use Ani-May Central to find what’s happening near them.

For more details on Ani-May activities happening around the world, read more HERE or scan the QR code below!

Follow along: IG | Twitch | TikTok | YouTube | #AniMay