Filipino borrowers continue to favor practical, family-oriented purchases with sports utility vehicles (SUVs) and house-and-lot properties emerging as the top loan choices, according to Metrobank.
Home loan applicants still favor house-and-lot developments over condominium and townhouses, despite the trend of vertical living, reflecting the long-standing aspiration among Filipino families to own a land and have more space for multigenerational living.
The preference also mirrors broader trends in the residential market. A property consultancy firm has noted sustained demand for horizontal housing developments, particularly in suburban areas where families can access larger living spaces and community-oriented neighborhoods.
Housing continues to be one of the most important long-term financial goals for Filipino households. Studies by the Bangko Sentral ng Pilipinas show that property ownership remains a key aspiration tied to financial security and long-term wealth building.
Meanwhile, in the automotive segment, SUVs remain the most popular vehicle type among borrowers, overtaking sedans due to their larger seating capacity and versatility for family use.
A similar pattern is seen in vehicle financing. SUVs and multipurpose vehicles continue to dominate the Philippine market, with commercial vehicles, such as SUVs, pickups, and vans, accounting for the majority of vehicle sales as car owners prioritize space, flexibility, and durability for everyday travel.
These preferences of today’s home and car owners reflect how Filipino households typically approach major financial decisions. Large purchases such as homes and vehicles are often evaluated collectively within families, with careful consideration given to long-term financial priorities including emergency savings, healthcare needs, and rising household expenses.
To support borrowers pursuing their big family financial goals, Metrobank continues to offer financing options designed to make home and vehicle ownership within reach.
Metrobank has brought back its Goals Made Real promo which runs until May 29, 2026.
Borrowers who apply for a home or car loan during the promo period can enjoy:
- Low interest rates to make monthly payments easier to manage
- Waived fees of up to PHP 60,000, which can help cover additional expenses such as household appliances or vehicle accessories
- Free one-year AXA car insurance for car loan borrowers
Applications must be approved and booked on or before July 31, 2026.
This initiative aims to help more Filipinos turn long-term goals such as owning a home or buying a family vehicle into reality sooner.
Interested borrowers may visit any Metrobank branch or learn more here.
About Metrobank
Metrobank is the country’s second largest private universal bank in terms of assets that empowers both retail and business clients with customized financial products and services fit to help reach their goals and full potential. To know more and get the latest on Metrobank, visit our website, https://www.metrobank.com.ph/home and follow our official social media pages on Facebook, X, Instagram, and Tiktok.


