The world’s first 61MP full-frame camera, the Sony Alpha 7RIV now available for pre-order

(Manila – August 22, 2019) – The recent unveiling of Sony’s new A7RIV, the world’s first 61-MP full-frame mirrorless camera, reinforces the brand’s position as a leading innovator in the camera business.

A powerful new addition to the Alpha line up, this edition of the A7R regards the inclusion of a whopping 61- MP Exmor R BSI CMOS sensor and enhanced BIONZ X image processor, which gives an impressive imaging result with incomparable smoothness, a 15-stop dynamic range and, of course, impeccable speed.

A lot of you are probably wondering when the A7RIV will be available in the Philippines, and we are just as excited to announce that pre-order will be available from August 24 to September 15, 2019!

Here are the pre-order packages you may avail for the Sony A7RIV:

Customers who will avail the pre-order promotion have the option of choosing Package A (Body Only) or Package B (with G Master Lens). The two packages cannot be combined.

Pre-Order Mechanics:

a. The Sony A7RIV promotion begins on August 24 until September 15, 2019. b. All (Main unit + Lens only) purchase with Purchase Bundles are open to 12 mos. 0% installment Plan. c. This exclusive promotion should not be combined with any existing Sony camera promotions. d. A down payment of P 5,000 is required to avail the promo.

Sony A7RIV specifications:

  • World’s first 35mm full-frame 61.0 MP back-illuminated Exmor R™ CMOS image sensor with latest-generation BIONZ X™ image processor
  • 15-stops dynamic range at low sensitivities, resulting in smooth natural gradations ranging from deep shadows to highlights
  • High-speed continuous shooting at up to 10 fps with full AF / AE tracking for approx. 7 seconds in full-frame mode with an increased buffer memory, and approximately 3x more in APS-C mode
  • 567 focal-plane phase-detection AF points covering 74% of image area and 425 contrast AF points
  • Debut of Real-time Eye AF for movie recording and advanced Real-time Tracking plus Real-time Eye AF for still image recording
  • Features an APS-C crop mode delivering stunning high resolution of 26.2MP2
  • 5.76 million dot UXGA (Ultra-XGA) OLED Tru-Finder™ electric viewfinder with outstanding detail, brightness and contrast

For more product details about the Sony Alpha 7RIV, check out the product announcement here and the official Sony Philippines product website here.